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The Difference Between Inbound and Outbound Marketing for Recruiters

Posted On Tuesday, January 4, 2022

There are a multitude of different ways to segment, divide and taxonomize marketing up into categories. Online or offline, organic or paid, and as we will discuss in this article - inbound and outbound. Read All

Recruitment and Social Media - Are you doing enough?

Posted On Thursday, October 7, 2021

I think that it goes without saying social media turned up, ramped up and changed the game when it comes to recruiting, not just life in general. Platforms like Facebook and especially LinkedIn have been an absolute game changer when it comes to sourcing and placing candidates. This has given a completely new way for recruiters to find clients and candidates and vice versa. Read All

What Does Google Look For? | SEO for Recruitment Agencies

Posted On Tuesday, October 5, 2021

For the sake of keeping this article simple, we will be looking at what works for Google. Never forget that there are other search engines out there, but at the same time, Google is clearly king... Read All

The Future of Virtual Reality In Recruitment

Posted On Wednesday, July 14, 2021

The rise of VR technology provides a unique opportunity for recruiters to engage with future candidates in an immersive manner. VR is still in the early stages of development, and its effectiveness as a recruitment tool is yet to be fully realized. Still, it has already shown that it can help parties involved in job application processes. Read All

5 Insanely Easy Tips For Recruitment Automation

Posted On Wednesday, July 14, 2021

You can't deny -- the recruiting game is fierce. You need to know all about recruitment automation to be able to keep up. That's why this blog post will share with you five insanely easy ways that you can implement recruitment automation and streamline your process! Not only will this make it faster for you, but it'll actually be more cost-effective, too! Read on for all the details and get started right away! Read All

Top 8 Recruitment Apps For Talent Acquisition

Posted On Tuesday, July 6, 2021

Are you frustrated with trying to find the right candidate through traditional methods? Digitizing your recruiting process can be the solution to many of your hiring challenges! This week, we will explore 8 apps that can help you locate and acquire new talent. Read All

Understanding Inbound Marketing for Recruiters

Posted On Monday, June 28, 2021

As I discussed in a previous article, marketing can be looked at in terms of inbound and outbound. Outbound being a more proactive and generally traditional way of doing this by actively seeking out and attempting to command the attention of prospective clients and candidates as opposed to the subject of this article, inbound marketing. Read All

Unique Content | SEO for Recruitment Agencies

Posted On Wednesday, May 19, 2021

Recruiters do have something to seriously consider with their website in regards to SEO, and that is the fact that a large amount of your content will be considered duplicate content, not unique to your page. Google likes unique. You see, when you publish your jobs from your ATS, you not only do so on your own website, but also the gigantic job boards. By doing so, you unfortunately diminish the SEO effects the job listing has on your own site alone. It still gives you opportunities for listing pages and custom formatted, well written page tags, but the job title and description will be less effective. To counter this, we have to look for unique content opportunities and excel there. As well, if we allow our website to grow to consist of mostly duplicate content then our website will be seen as of little value to netizens as a whole by search engines. This is why it is critical we should try to maintain a healthy majority of unique content on our website. Fortunately, there are enough ways to do this. Here are a few… Read All

What Is Google Jobs and How Can You Benefit From It?

Posted On Friday, May 14, 2021

What is Google Jobs? Google Jobs is a feature provided in the search results of people actively seeking for jobs that prioritises and shows job listings at the top of the results in an appropriately formatted way… Read All

Easily Automate Recruitment Tasks by Linking Zapier to Your ATS!

Posted On Monday, May 10, 2021

What is Zapier? No doubt the first thing most readers wondered when they saw the title was “What the bleeding heck is Zapier?”. Put simply, it takes something that should be an extremely technical job, requiring an absolute coding wizard to achieve, and makes it so that your average person can perform this magic with a simple and intuitive visual tool. No coding required. Let me explain… Read All